Buyer beware: Seniors targeted by aggressive water heater salespeople

Protect our seniors from aggressive door knockers

Protect our seniors from aggressive door knockers


(NC)—Research shows that misleading door-to-door water heater salespeople have become a growing concern throughout Ontario. All too often, these salespeople misrepresent themselves and use aggressive selling techniques when soliciting elderly homeowners.


To protect seniors and provide them with the information they need to make informed decisions, EnerCare Inc., a leading provider of energy efficient products, including water heater rentals, subscribes some simple DOs and DON’Ts they can use if approached by an aggressive door-to-door water heater salesperson.


• Always ask the sales person for identification and which company they represent. Be advised that utilities and government agencies do not promote the exchange of water heaters door-to-door.

• Get additional expert opinions or estimates from your water heater provider when door-to-door salespeople assert that a replacement product is needed.

• Ask the sales person if you can receive a copy of their sales material or contact information to review. Be wary if the salesperson is hesitant of leaving behind such information.

• If you feel pressured, ask the salesperson to leave. If you feel threatened, ask them to leave and call the police if they do not immediately comply.


• Don’t let the salesperson into your home.

• Don’t show the salesperson your existing contract, monthly bills or any personal information.

• Don’t sign a contract until you have read it carefully and understand it thoroughly.

• Don’t sign a contract if it fails to explain as it is required to by law that, under Ontario’s Consumer Protection Act, you can cancel a contract within 10 days of receiving a written copy of the agreement without incurring a penalty of any kind.

These are important precautions to take when dealing with door-to-door salespeople, but the problem is still very prevalent and growing. Everyone needs to support the government of Ontario’s Stronger Protection for Ontario Consumers Act, 2013 (“Bill 55”) that would offer consumers greater protection from door-to-door sales.

For more information on Bill 55 and steps you can take to support this legislation, including sending a letter to your MPP, signing the petition and sharing your stories, visit the Homeowner Protection Centre’s website,


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